I thought to myself what bright idea this was for someone to think of. Here I was, browsing a store, parched, but too lazy to seek out a refreshment of some sort, and suddenly, a young lady offers me a refreshing bottle of water with the store’s name and logo sprawled across it.
Think about this as a marketing tool. As I walked around the rest of the mall with my bottle of water in hand, I entered another clothing store where I bought a shirt. I put the custom labeled bottled water on the counter of the cash as I was paying, and the cashier asked me, where I got the thing from. With a second glance, she knew exactly where I received this bottle of water, because of its custom label. Come to think of it, anyone who saw my bottle of water would see the original custom label, and as a result, these people would be lured to the store or company being advertised. If not to get a bottle of water of their own, than to see what this store was all about – due to its funky, decorative label.
As a result of this method of advertising, this store received more customers. Not only was it a useful promotion ploy for the store itself but, for the average person, it showed that this store takes pride in its customers. It showed that they care about their customers, and they want their prospects to be comfortable in their shopping environment.
Custom labeled bottled water is therefore a unique way to attract customers whether you’re trying to sell a product, promote an event, or simply get your name out there. By using custom labeled bottled water to promote yourself, you are doing so by drawing in others with thoughtfulness. In an age where a bottle of water costs roughly $2, customers greatly appreciate a free product of the necessity of life.